Jiberish for Smartwool - Spring '22
If you pay close enough attention, you can almost feel the shift. That moment when winter makes its exit and spring slowly starts to creep into the corners of the outdoors— a sign of fresh starts and new beginnings. Our Smartwool x Jiberish collection is inspired by these types of moments. Ones observed in nature as we transition out of the winter solstice and into spring equinox.
These classic Smartwool silhouettes utilize the built-in functionality of the world's finest natural fibers through Jiberish's iconic interpretation of the mountain lifestyle. Smartwool is a pioneer in high-quality Merino wool socks and apparel, and Jiberish is a tightly allocated clothing label and brand rooted in outdoor culture. Fashion and function within the outdoor space have never been more intertwined than in these everyday wearable goods.
Director/Post: Blake Kimmel
Track: Together Pangea
Talent: Nick Burkus, Madie Melendez, Dhillion Greene