This Saturday, September 5th, will mark the release of the ICNY x Puma "Ice Cream" Pack online at midnight EST at Jiberish.com and in-store at Jiberish LoHi when the doors open. This is a special release for us for a numbers of reasons, but not the least of which is that the founder of ICNY, Mike Cherman, is a Jiberish designer and long time friend. After a scary bike accident at the age of 22 Mike created a brand that would allow him to stay safe navigating the streets of NYC while remaining true to his personal style. ICNY utilizes 3M Reflective detailing on it's apparel to fuse fashion with function. The pack comes in two colorways inspired by ice cream flavors, chocolate chip cookie dough and mint chocolate chip. The upper is decked in full-color 3M reflective material while the IGNITE foam outsole is dressed with black speckles that resemble chocolate chips and cookies. The breathable mesh upper keeps the temperature down even during the hottest of days.